Webinar Overview
Are your Federal proposals falling flat—even when you thought you had a strong chance to win? You’re not alone.
Federal business expert Judy Bradt and Eileen Kent, The Federal Sales Guide, share 5 essential fixes you can use right now to rescue your strategy, improve your win rate, and stop wasting time and money on losing proposals.
Whether you’re a seasoned BD pro or just starting out, these proven insights will help you get your Federal contract pursuit back on track. >>MORE
Who Should Watch?
This webinar is designed for government contractors, small business owners, and proposal and capture professionals who want to improve win rates, cut costs, and increase profits. If you’re recovering from lost contracts, you’ll gain insights that help you take control of your federal business strategy.
What You’ll Learn:
✅ How to focus on writing only winning proposals
✅ How to use competitive intelligence to build the relationships you need to succeed
✅ The importance of consistent messaging that delivers consistently winning proposals
…plus the biggest reason why GovCons struggle with proposals, and what you can do right now to improve your win rate!
Webinar Details
Federal business expert Judy Bradt and Eileen Kent, The Federal Sales Guide, go beyond the usual advice to reveal the real reasons good companies lose — and exactly what to do about it.
Drawing on more than $500 million in Federal wins and firsthand experience training over 10,000 professionals (including Federal buyers themselves), they deliver nine game-changing tips (not just five!) that you can implement immediately to shift your trajectory. You’ll discover how to spot and fix three hidden but deadly proposal-killers: lack of focus, weak connections, and inconsistent execution.
From tightening your bid/no-bid process to gathering better intel and showing up in the right rooms with the right people — this session is packed with practical tools and sharp insights that will help you stop writing “novels for strangers” and start crafting winning proposals rooted in strategy, clarity, and trust.
Whether you’re a seasoned BD pro or just starting out, this session will challenge how you think about proposal development and empower you to take back control of your pipeline — and your profits.
✅ How to recognize the costly signs of proposal overload—and what juggling too many bids is really costing your team in time, morale, and money.
✅ The three most common mistakes that lead to losing proposals, and how to eliminate them with smarter focus, better intelligence, and a solid bid/no-bid process.
✅ Why having contract vehicles isn’t enough—and what it really takes to build the buyer relationships that turn “maybe” into “yes.”
✅ How to connect with your Federal buyers at every layer—program, contracting, and end-user—and use those insights to craft proposals that win.
✅ How consistency in messaging, capability, and performance earns trust—and why it’s the foundation for repeat wins and exceptional CPARS.