Guide: Marketing Your GSA Schedule
10 Tactics to Win More GSA Schedule Contracts
Approximately 60% of Federal GSA Schedule holders report zero sales through their schedules.
Download our Marketing your GSA Schedule to learn how to avoid common mistakes and increase your probability of winning a contract! Our guide includes:
- Why you shouldn’t wait for opportunities to be posted on e-Buy
- Who you should reach out to build your sales pipeline
- Why you need to bid on opportunities and not let your Federal GSA Schedule go dormant
- How to advertise your GSA Schedule across your marketing channels
- How to build your unique value propositions
- Why you should use your GSA Schedule to pursue Blanket Purchase Agreements (BPAs)
- How to use AI tools to find GSA Schedule contract opportunities and write proposals.
Download your guide now!
Why market your Federal GSA Schedule?
Simply having a Federal GSA Schedule does not guarantee sales; proactive marketing and outreach are required to attract Federal government buyers.
With our guide you will:
- Increase visibility and awareness
- Maximize GSA Schedule contracts
- Drive traffic to your GSA Schedule
- Educate buyers on your offerings
- Expand to new agencies and departments
Marketing tactics covered in this guide
Proactively engage with buyers
How to leverage market research to engage with Federal buyers and show them that you can get the GSA Schedule contracts done on time, on budget and without risk.
Leverage digital marketing
How to optimize your digital marketing assets and tactics (LinkedIn, website, emails, etc.) to increase your visibility and capture the attention of Federal Buyers.
Optimize in-person events
How to prepare for tradeshows and industry days so that you are ready to engage in more GSA Schedule contract opportunities.
Make AI your GSA Schedule marketing partner
Artificial intelligence can help you reduce the time to find relevant government contracts and write proposals.
Get tips on how to use:
- ChatGPT to comb through past contract data to find agencies that buy what you do
- AI prompts to dig into detailed data and save hours
- AI to support your proposal writers and reduce time spent doing repetitive writing tasks
- Other AI-enabled tools to explore that will make it easier to submit more proposals to qualified buyers
Why Partner with Judy Bradt to
Win More Federal Government Contracts
Proven Track Record
Judy has over 37 years of experience in federal business development, including bid/no-bid decisions consulting services. Her substantial wins include helping a client win a $52 million prime contract with the U.S. Marine Corps in under four months.
Comprehensive Expertise
Judy has served over 7,000 clients across diverse industries and contributed over $350 million in Federal contract wins.
Tailored Programs
Summit Insight’s Federal Business Intensive program offers a guaranteed 10x return on investment and customized strategies to meet your business needs.