Your plans will change the moment you hit the street and start to market.
This softcopy edition of the classic Strategy Workbook in fillable PDF will help you keep up.
With over 330 expandable data fields, this powerful tool lets you use the market research worksheets over and over. You’ll love the bid/no-bid matrix page, with programming for automatic calculations and options to change decision factor weights!
Revise your strategy as you go along, collaborate easily with your team, and adapt your initial government market business plans to reflect lessons learned along the way.