Ready for the wins you’ve always wanted?

The biggest surge ever in federal contract awards happens by 9/30/2020. You win.

How to get ahead of your competition and win the work from the federal buyers who need you -- simply by giving them what they want most.

This site was created because the world’s biggest buyer...PROCRASTINATES.

My name is Judy Bradt, and what you’re about to learn will change your life and business forever (it changed mine).

You see, what the great business owners have always known is that…

Business comes from relationships. So, there’s no such thing as “doing business with the government.” There’s only doing business with people.

By tapping into our hard-wired human need for connection, you can have more success and impact in your business than you ever dreamed.

The data alone is compelling: in 2018, 38% of the federal contract dollars were awarded between July and September.

In one case, simple conversations turned a $10,000 project into a $1,000,000 win in just six weeks. 

The right conversation with the right person early enough before the federal fiscal year-end is the top winning tactic in government contracting. That timely human conversation has such power. Sadly, it’s also something we’d do almost anything to avoid.     

Why did I feel compelled to create another program in a market where you can get help on government contracting all over the country for FREE?

 

This site was created because the world’s biggest buyer procrastinates.

My name is Judy Bradt, and what you’re about to learn will change your life and business forever (it changed mine).

You see, what the great business owners have always known is that…

Business comes from relationships. So, there’s no such thing as “doing business with the government.” There’s only doing business with people.

By tapping into our hard-wired human need for connection, you can have more success and impact in your business than you ever dreamed of.
In one case, simple conversations turned a $10,000 project into a $1,000,000 win in just six weeks. 

The right conversation with the right person early enough before the federal fiscal year-end is the most powerful winning tactic in government contracting, but, sadly, it’s the most poorly taught. 

Yet, if you look at the data you’ll see that in 2018, 38% of the federal contract dollars were awarded between July and September.

Why did I feel compelled to create another program in a market where you can get help on government contracting all over the country for FREE?

I Can No Longer Ignore the Fact that Lining Up Q4 is Your Key to Success in Federal Contracting.

I never thought I was going to create a Q4 business development program but…

I made a SURPRISING discovery. Most people in government contracting today have no idea how powerful this technique is.

They think that government contracting is all about rules, proposals & set asides.

When, in reality, winning federal business is…

All about individual federal humans and the transformation they want for themselves

And that’s when I knew it wasn’t fair that I was holding back on YOUR ability to…

I Can No Longer Ignore the Fact that Lining Up Q4 is Your Key to Success in Federal Contracting.

I never thought I was going to create a Q4 business development program but…

I made a SURPRISING discovery. Most people in government contracting today have no idea how powerful this technique is.

They think that government contracting is all about rules and proposals and set asides.

When, in reality, winning federal business is…

All About Individual Federal Humans and the Transformation They Want For Themselves

And that’s when I knew it wasn’t fair that I was holding back on YOUR ability to…

Help Your Customers Believe They Can Have The Low Risk Choice To Get What They Need.

When your individual federal human hears the right story, a near-magical thing happens.

They actually listen. Share the right case study, the resonant past performance, and their “inner critic” drifts off, as their whole brain lights up with the sensory details of your story.

They can see, feel, themselves having that same successful experience you created for another customer just like them. You’re taking them on a journey of the imagination, and the brain believes it’s actually happening.

At the end of the story, they’re ready to take action. Why? Because if you did it right, your story has a built-in journey and transformation that your prospect not only wants in their own life, but they believe you can actually help them get there.

 All you have to do is get to the right person with the right story, the real story, early enough.

What could possibly be in your way?

  •  Um, just a deadly virus. So. Much. Uncertainty. Work from home, phased openings, projects postponed…how can you reach buyers at all?
  •  Every federal agency needs what you do. All you have to do is call them. There are only so many hours in the day. Selling isn’t your full time job…or even if it is, where to begin?
  •  There’s nothing in the forecast for what you do. You need WINS. This year.
  •  Projects are on hold, budgets are frozen, no one’s spending. Then suddenly all the awards go to someone else. Every time.
  •  “Call Catastrophe Phobia.” You’ve got one shot: what if you get the right person, but say the wrong thing? It’s OVER.
  •  Right now, “Friday” is a major victory. Capture planning feels overwhelming.
  •  Contracting officers won’t talk to you (but they talk to your competition). Why?
  •  Making calls is the worst. Conversations are awkward and feel like begging. Then either no one calls back, or when you do get someone on the phone, and follow up, nothing happens.
  •  Effective follow up from “contact to contract” takes 12-15 touches or more for every person. That much follow-up is impossible.
  •  Leaving voicemail feels like a total waste. It’s never worked for you, but email isn’t working either…so you give up after a couple of calls and move on down the list.
  •  You spent serious money and time last year for brand-name sales training and databases you can’t honestly say led to a win.

The action you need to take right now: Join the Q4 Slam today! Limited to 20 companies.

You’ll get

  •  A PROVEN Q4 Sales & Marketing “Get ‘er Done” Program
  •  Self-Paced instruction, plus live training & coaching 
  •  One price includes your whole team
  •  Momentum, with new content & milestones each week
  •  Community, with our exclusive members-only Facebook group 
  •  Teaming and accountability
  •  “Topgun”-style Call Prep Coaching (a Super Slam Bonus for Early Enrollment!)

What’s In The Box? Your Q4 Planning Slam Gives You…

Join me for the 2020 Q4 Slam: four weeks of doing the right things early enough to matter.
Imagine getting it done, taking action for new wins each week, before Q4 even starts:

WEEK ONE: FOCUS

Q4 Slam bonus2

You don’t need an expensive database or a complicated sales automation system. You’ll learn how to use intelligence you already have within your company, and see everything differently. Unpack ten powerful simple techniques and you’ll start taking action to be on track to increase sales and proposal productivity 12X.

WEEK TWO: LISTEN

Q4 Slam bonus2

Find out what contracting officers think of vendors, and what they wish contractors would do instead. You’ll know which rules actually encourage conversations with industry. You’ll find how easily you can rivet their attention with the right message to the right person at the right time. You’ll know how real Contracting Officers feel (and how to reach them). 

WEEK THREE: CONNECT

Q4 Slam bonus2

You’ll get over 75 techniques from lead conversion federal specialists, master the “Voicemail Game: and an easy way to stay motivated. You’ll know exactly what to say (and when and how), and the momentum to keep doing it.

WEEK FOUR: CALLS & CLOSING

Q4 Slam bonus2

Once you’ve got the meeting lined up, you’ll have what you need to make the most of their time. They’ll think you read their minds as you give them exactly what they want at fiscal year end…and get invited back, on track for the wins you’ve always wanted.

Solutions. Tools. And support to make it happen, so you can be unstoppable, no matter what.

Your Team Leads

Eileen Kent, The Federal Sales Sherpa

She’s done over 300 comprehensive Federal Competitive Analyses, over 70 of those for Summit Insight clients, and trained over 500 client team members, hands-on, in how to use FPDS. She is the top expert in how to combine the power of contract data with the human connection it takes to win, and get your whole team pulling together with the energy (and results) you’ve always dreamed of.

Judy Bradt, CEO, Summit Insight

Judy Bradt, Summit Insight’s founder, brings you over 30 years’ working with more than 7,000 clients across diverse industries who credit her expertise for wins worth in total over $300 million dollars. This dynamic speaker, author, and consultant has been recognized for client service excellence, business growth, and the success of entrepreneurs by the Small Business Administration (SBA) and Procurement Technical Assistance Centers across the country. 

Federal Wins For Your Ultimate Mission:
A life you love. In a business you love. For a country you love.

Let's Talk Numbers - Your Investment

There is no better or more cost effective time to invest in yourself or your business?

See How It All Stacks Up

Core Program Valued at $12,500

$12,500
  • Q4 Slam Tactical Training ($2,500 value)
  • Action Guide ($3,000 value)
  • What’s Your Contracting Officer Thinking? $500
  • Meet the Contracting Officer – Mythbusters 2020 Edition ($1,000 value)
  • Connection Mastery: The W.I.S.D.O.M. of Communication ($500 Value) Smile-and-Dial:
             The Hidden Gold of A Great Call Program LIVE 90 min incl Q&A ($2,500 Value)
  • How To Give Your Contracting Officer What They Want In Q4 ($500)
  • Target Agency Conversation and Sales Call Development Workflow ($1,000 Value)

Bonus Package Valued at $40,500

$40,500
  • Early Bird Bonuses expired May 25th
    1. 1:1 Schedule your call with Judy ($500 Value)
    2. TOPGUN COACHING - signup before May 25th ($500 Value)
  • FULL PROGRAM: $26,000
    1.Mid-Program Coachathon -- Hotseat call ($4,000)
    2. Wrapup live webinar workshop ($2,000)
    3. Ten quick tip Q4 podcasts ($500)
    4. Q4 Idea Generator ($500 value)
    5. The Federal Email Wizard - customizable Federal marketing "swipe" copy ($3,500 value)
    6. Intro Capability Briefing -- Six Simple Slides Template
    7. Capability Briefing Long Form Template ppt
    8. Comm Plan development guide notes 75 pro tips: $1,000
    9. Bonus 30-minute consult with Heather $1,000
    10. The Federal Voicemail Game: mini-scripts and step-by-step follow-up plan ($500 value)
    11. The Daily Federal Sales Game: $500
  • Graduation: $2,500
    12. 2020 Federal Hotwash Kit -- Federal Sales DIY Debrief Guide $2500
  • Mission Accomplished: $10,000
    13. FY2020 Marketing Communication Plan Bonus System & Lesson The Federal Email Blitz Planner ($10,000 value) TWEAK for COVID
Bonuses

But you won’t pay that.

You’ll pay this: Just $2,497.

  •  Enterprise pricing — includes your whole team.
  •  New content each week –get it done.
  •  Live & on-demand online training.
  •  Four-week “Get ‘er Done”.
  •  Recordings of all live sessions.
  •  Portal access. 

Light the heart of darkness of federal sales.

I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.

Maya Angelou

SUCCESS GUARANTEE: You'll pinpoint at least one Federal buyer who needs what you do, and have something to say to them, or I'll work with you until you do through September 30th, 2020

Don't take our word for it... see what past clients have to say!

angela

Angela Mederos at Cleaners of America landed $15M in federal business in 12 months. Then the $18M win came in…

tonya

Tonya Clement, General Manager at CaseCracker, with secure video interview recording systems, won a $1M pilot with Department Of Justice. 

jennifer

Jennifer Rhodes at Tagence turned a $10K contract into nearly $1M in DoD records management in just 6 weeks.

URGENCY:

  •  Federal fiscal Q4 is July 1st – Sept 30th.
  •  In 2018, 38% of annual spend happened then.
  •  But winning vendors are talking to buyers now.
  •  You can join the winners…if you start today. 

SCARCITY: limited to 20 companies.
You Need To Act Fast. Here’s Why
It will never be this low again.


Many of the Bonuses are going away!
That’s thousands of dollars on the table for the taking.


Limited Time Offer.

I don’t know when we will offer this package again.


Limit of 20 participants

This is a group of Federal contractors committed to achievement, and to help each other.

Live Program Delivery – Not Recorded Training
You will get all the energy and the connection you’ve come to expect from Summit Insight webinars… and a whole lot more.